Protein Bar (12-Pack)
Cinnamon Toast Crunch · 12-pack
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Trust-gated · verified within 24hPrice history
Last 14 daysWhy this product
Built Bar Protein Bar (12-Pack) in Cinnamon Toast Crunch delivers 17 g of protein per serving across 12 servings per pack, which works out to 204 g of total protein per pack. Each serving is 44 g of powder, mixed into water or milk.
Its Value Score is 57 - a Value Score under 70 is below the category average - you are likely paying a brand or convenience premium versus the leaders. The score is a normalised measure of grams of protein per dollar versus the rest of the catalog.
Within the Protein Bar category specifically, this product ranks #83 of 184 (top 45%) by value. The category average Value Score is 50, so this product is above the typical protein bar on cost-per-gram efficiency.
Best use case: On-the-go convenience: travel, work, gym bag. Look for sugar under 8 g and protein over 18 g per bar.
When to consider alternatives: For pure cost-per-gram, powder-form protein is 2–3× cheaper. Bars buy you portability, not value. The related products below are ranked the same way and let you compare side-by-side.
We compare the live prices above across the 4 retailers that carries it. The trust gate means you only see a $ amount when we have a verified scrape from that retailer within the last 24 hours - no fake "was/now" prices, no bait pricing, no affiliate-padded numbers.
Specs
| Protein per serving | 17 g |
|---|---|
| Servings per container | 12 |
| Total protein per container | 204 g |
| Serving size | 44 g |
| Net weight | 12-pack |
| Type | Protein Bar |
| Brand origin | US |
| Suggested use | On-the-go convenience: travel, work, gym bag. Look for sugar under 8 g and protein over 18 g per bar. |
Frequently asked questions
Is Built Bar Protein Bar (12-Pack) good value?
Built Bar Protein Bar (12-Pack) scores 57 on our Value Score (grams of protein per dollar, normalised 0–100). That is below average value - a Value Score under 70 is below the category average - you are likely paying a brand or convenience premium versus the leaders. Within Protein Bar specifically, it ranks #83 of 184 (top 45%, category average score 50).
How many servings in Built Bar Protein Bar (12-Pack)?
Built Bar Protein Bar (12-Pack) contains 12 servings per pack, with 17 g of protein per serving (serving size 44 g). That works out to 204 g of total protein per pack.
What does Built Bar Protein Bar (12-Pack) (Cinnamon Toast Crunch) taste like?
This listing is the Cinnamon Toast Crunch variant of Built Bar Protein Bar (12-Pack). Taste is subjective and varies by batch and mixer, but Built Bar is generally well-regarded for flavor in the protein bar category. If Cinnamon Toast Crunch is not your preference, check the related-products section below for other flavors of the same product.
Where to buy Built Bar Protein Bar (12-Pack) cheapest?
We track 4 retailers for Built Bar Protein Bar (12-Pack). Check the live price table above for current availability - we only show prices we have verified within the last 24 hours.
Built Bar Protein Bar (12-Pack) vs other Protein Bar options?
On-the-go convenience: travel, work, gym bag. Look for sugar under 8 g and protein over 18 g per bar. For pure cost-per-gram, powder-form protein is 2–3× cheaper. Bars buy you portability, not value. Use the comparison table above and the related products below to weigh Built Bar Protein Bar (12-Pack) against alternatives - we rank purely by grams of protein per dollar, with no paid placement.
